<?xml version="1.0" encoding="UTF-8"?><rss xmlns:dc="http://purl.org/dc/elements/1.1/" xmlns:content="http://purl.org/rss/1.0/modules/content/" xmlns:atom="http://www.w3.org/2005/Atom" version="2.0"><channel><title><![CDATA[ReelPaws]]></title><description><![CDATA[ReelPaws is an award-winning media company with expertise filming animals and creating content on behalf of pet brands.]]></description><link>https://www.reelpaws.com/strategyinsights</link><generator>RSS for Node</generator><lastBuildDate>Tue, 21 Apr 2026 08:18:58 GMT</lastBuildDate><atom:link href="https://www.reelpaws.com/blog-feed.xml" rel="self" type="application/rss+xml"/><item><title><![CDATA[Unlocking pet marketing agency benefits: Why partnering is a game-changer for your pet brand]]></title><description><![CDATA[Marketing in the pet industry isn’t just about catchy slogans or cute pet photos. It’s a strategic, nuanced game that requires expertise, creativity, and a deep understanding of the market. That’s where partnering with a pet marketing agency comes in. ]]></description><link>https://www.reelpaws.com/post/unlocking-pet-marketing-agency-benefits-why-partnering-is-a-game-changer-for-your-pet-brand</link><guid isPermaLink="false">69b03d5a22bc04bb87f902ac</guid><category><![CDATA[Marketing]]></category><category><![CDATA[Pet Marketing Insights]]></category><category><![CDATA[Pet Industry]]></category><category><![CDATA[Pet Marketing]]></category><category><![CDATA[pet products]]></category><category><![CDATA[Business Resources]]></category><category><![CDATA[Pet Marketing  Agency]]></category><category><![CDATA[pet brand]]></category><category><![CDATA[Brand marketing]]></category><pubDate>Tue, 10 Mar 2026 05:00:00 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/396acb_549bb6a79b444dd184548574fc5b7892~mv2.png/v1/fit/w_1000,h_768,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Andrea Fischetti</dc:creator></item><item><title><![CDATA[Marketing Strategies for Pet Products in the U.S.]]></title><description><![CDATA[The U.S. pet industry is massive, valued at over $150 billion, and growing steadily. Pet owners are increasingly focused on wellness, sustainability, and premium products. This means your marketing needs to resonate with these values.]]></description><link>https://www.reelpaws.com/post/marketing-strategies-pet-products-in-the-us</link><guid isPermaLink="false">69aa4cc0b5dd0587334813f9</guid><category><![CDATA[Business Resources]]></category><category><![CDATA[Pet Marketing Insights]]></category><category><![CDATA[Pet Industry]]></category><category><![CDATA[Marketing]]></category><category><![CDATA[Consumer Behavior]]></category><category><![CDATA[Market Research]]></category><category><![CDATA[Pet Marketing]]></category><category><![CDATA[pet owners]]></category><category><![CDATA[pet products]]></category><category><![CDATA[research]]></category><pubDate>Fri, 06 Mar 2026 13:28:51 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/396acb_5f104563981a4ac5a94385bb9807d047~mv2.png/v1/fit/w_1000,h_768,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Andrea Fischetti</dc:creator></item><item><title><![CDATA[How to Launch an International Pet Brand in the U.S. (2026 Guide)]]></title><description><![CDATA[Entering the U.S. pet market requires more than just a product; it requires a strategic pet marketing ecosystem. In 2026, success for international brands depends on clinical authority, localized brand infrastructure, and high-stakes creative execution. From navigating AAFCO complexities to leveraging authentic pet marketing content. This guide outlines the roadmap for global leaders to scale national retail footprints and secure long-term category dominance in the United States.]]></description><link>https://www.reelpaws.com/post/us-pet-market-entry-strategy-2026-guide</link><guid isPermaLink="false">69a5c017f00dba1e65380c26</guid><category><![CDATA[Marketing]]></category><category><![CDATA[Pet Industry]]></category><category><![CDATA[Pet Marketing]]></category><pubDate>Mon, 02 Mar 2026 17:20:31 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/4a5a13c652f24ea19fcfcb5f68b51d70.jpg/v1/fit/w_1000,h_1000,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Andrea Fischetti</dc:creator></item><item><title><![CDATA[The "COVID Tail" is Over: Pet Marketing is Evolving in the Post-WFH Era]]></title><description><![CDATA[If your pet brand has been feeling a bit of a "gravity check" lately, you aren’t alone in this experience. The pet industry, which has historically been resilient and adaptive, has recently encountered some challenges that have led many brands to reassess their strategies and operations. For the last few years, the pet industry enjoyed an unprecedented tailwind that propelled growth and innovation to remarkable heights. This surge was largely fueled by the unique circumstances of the global pand]]></description><link>https://www.reelpaws.com/post/the-covid-tail-is-over-pet-marketing-in-the-post-wfh-era</link><guid isPermaLink="false">69a10583aac6e7cda915431b</guid><category><![CDATA[Post-COVID Pet Trends]]></category><category><![CDATA[Pet Marketing Insights]]></category><category><![CDATA[Consumer Behavior Shifts]]></category><category><![CDATA[Marketing]]></category><category><![CDATA[Pet Industry]]></category><category><![CDATA[Consumer Behavior]]></category><category><![CDATA[Pet Marketing]]></category><pubDate>Thu, 26 Feb 2026 06:00:00 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/11062b_4693b0bc421444e1873d7d5cd51f8798~mv2.jpg/v1/fit/w_1000,h_1000,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Andrea Fischetti</dc:creator></item><item><title><![CDATA[Amid growth and stability in the pet market, report shows more households owning pets, with Gen Z leading the way]]></title><description><![CDATA[Another Global Pet Expo has come and gone. We had a great time meeting with clients, old and new friends, and checking out all the new innovations the pet space has to offer. On top of that, it was a time to learn about how the pet industry is doing.  The American Pet Products Association (APPA) revealed new data showing the U.S. pet industry's remarkable performance, with total expenditures hitting $152 billion in 2024. This milestone announcement, demonstrating the sector's continued...]]></description><link>https://www.reelpaws.com/post/amid-growth-and-stability-in-the-pet-market-report-shows-more-households-owning-pets-with-gen-z-le</link><guid isPermaLink="false">67f002f2cbac1441ac3bba64</guid><category><![CDATA[pet ownership]]></category><category><![CDATA[Marketing]]></category><category><![CDATA[Post-COVID Pet Trends]]></category><category><![CDATA[Business Resources]]></category><category><![CDATA[Pet Marketing Insights]]></category><category><![CDATA[Pet Industry]]></category><category><![CDATA[Consumer Behavior Shifts]]></category><category><![CDATA[Consumer Behavior]]></category><category><![CDATA[Pet Marketing]]></category><category><![CDATA[pet owners]]></category><pubDate>Fri, 04 Apr 2025 16:05:25 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/11062b_1c12dac0c074478c9d0d3bf99b4ce9fd~mv2.jpg/v1/fit/w_1000,h_1000,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Amy Tokic</dc:creator></item><item><title><![CDATA[Best Practices for Optimizing Your Website for Mobile]]></title><description><![CDATA[Mobile usage has significantly transformed how users and search engines interact with websites. As mobile searching becomes increasingly...]]></description><link>https://www.reelpaws.com/post/best-practices-for-optimizing-your-website-for-mobile</link><guid isPermaLink="false">66b12926265f3c9701f3b782</guid><pubDate>Mon, 05 Aug 2024 19:36:41 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/19bb7779894f4dc7bf25ee90c4cad7ab.jpg/v1/fit/w_1000,h_1000,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Amy Tokic</dc:creator></item><item><title><![CDATA[How to Leverage User-Generated Content for Marketing]]></title><description><![CDATA[User-generated content (UGC) can be a valuable tool for marketers to fill out their marketing content, especially on social media. It can...]]></description><link>https://www.reelpaws.com/post/how-to-leverage-user-generated-content-for-marketing</link><guid isPermaLink="false">66a92a1ccc1f11699c3f8c06</guid><pubDate>Tue, 30 Jul 2024 18:03:32 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/nsplsh_4953673337414932412d73~mv2_d_4150_2772_s_4_2.jpg/v1/fit/w_1000,h_1000,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Amy Tokic</dc:creator></item><item><title><![CDATA[Creating an Effective Social Media Content Calendar]]></title><description><![CDATA[A social media calendar is an invaluable tool for Social Media Marketers. It helps you plan, collaborate, organize, and view all your...]]></description><link>https://www.reelpaws.com/post/creating-an-effective-social-media-content-calendar</link><guid isPermaLink="false">66a3f39cdd4d6cf761d5833e</guid><pubDate>Fri, 26 Jul 2024 19:09:08 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/496c3b27b21b42258436f5e1861ce01d.jpg/v1/fit/w_1000,h_1000,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Amy Tokic</dc:creator></item><item><title><![CDATA[5 Tips for Creating Engaging Video Content]]></title><description><![CDATA[In the vast sea of online content, it's the marketers who think creatively that truly succeed. To reach the pinnacle of success,...]]></description><link>https://www.reelpaws.com/post/5-tips-for-creating-engaging-video-content</link><guid isPermaLink="false">66a139c4ecca3b1d79470ea1</guid><pubDate>Wed, 24 Jul 2024 17:31:41 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/nsplsh_33726354365f4e6a6a6255~mv2.jpg/v1/fit/w_1000,h_1000,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Amy Tokic</dc:creator></item><item><title><![CDATA[3 reasons why you need to refresh your existing blog posts]]></title><description><![CDATA[Have you ever considered the benefits of updating old blog posts for SEO instead of constantly producing new content? A common question...]]></description><link>https://www.reelpaws.com/post/3-reasons-why-you-need-to-refresh-your-existing-blog-posts</link><guid isPermaLink="false">6697edfdc9a436aa28ae2034</guid><pubDate>Wed, 17 Jul 2024 16:16:21 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/nsplsh_ceb080e28e2e419d95b924941e1fbb10~mv2.jpg/v1/fit/w_1000,h_1000,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Amy Tokic</dc:creator></item><item><title><![CDATA[4 quick tips on how to grow your YouTube channel]]></title><description><![CDATA[Why should you be concerned about making your presence known on YouTube? Well, YouTube ranks as the second most-visited website globally....]]></description><link>https://www.reelpaws.com/post/4-quick-tips-on-how-to-grow-your-youtube-channel</link><guid isPermaLink="false">6695930d50868beaf9f1abbb</guid><pubDate>Mon, 15 Jul 2024 21:23:39 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/nsplsh_4a6acc5a4c2145c1816a76f531ff9066~mv2.jpg/v1/fit/w_1000,h_1000,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Amy Tokic</dc:creator></item><item><title><![CDATA[How to get more pet parents to visit your blog]]></title><description><![CDATA[Every pet brand aspires to become a cornerstone of the industry, but standing out in the crowded online space can be challenging. With...]]></description><link>https://www.reelpaws.com/post/how-to-get-more-pet-parents-to-visit-your-blog</link><guid isPermaLink="false">668ef52c4244d22a27d8c57b</guid><pubDate>Wed, 10 Jul 2024 20:56:39 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/11062b_f43370f0ca0948e6bcec7dedd67485d9~mv2.jpg/v1/fit/w_1000,h_1000,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Amy Tokic</dc:creator></item><item><title><![CDATA[6 Reasons to Incorporate LinkedIn Into Your Pet Brand Strategy]]></title><description><![CDATA[Social media is a crucial tool for entrepreneurs and corporate leaders to engage with their audiences and establish a strong brand...]]></description><link>https://www.reelpaws.com/post/6-reasons-to-incorporate-linkedin-into-your-pet-brand-strategy</link><guid isPermaLink="false">66897b50b3f45031d3a47cb6</guid><pubDate>Sat, 06 Jul 2024 17:15:25 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/647b7bf3747547239fa5384705813f3f.jpg/v1/fit/w_1000,h_1000,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Amy Tokic</dc:creator></item><item><title><![CDATA[Why you need evergreen content on your blog]]></title><description><![CDATA[Maintaining a blog on your website can significantly transform your online presence for numerous reasons. It can boost your website's...]]></description><link>https://www.reelpaws.com/post/why-you-need-evergreen-content-on-your-blog</link><guid isPermaLink="false">66856d8a1cddc917168f1ac0</guid><pubDate>Wed, 03 Jul 2024 15:27:32 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/11062b_5251844db1884a5ba25d77bf00bfe1dd~mv2.jpg/v1/fit/w_1000,h_1000,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Amy Tokic</dc:creator></item><item><title><![CDATA[5 Things to Avoid Failure In Social Media Marketing]]></title><description><![CDATA[While recognized as a powerful tool for broadening business reach, social media marketing can be challenging for many businesses to...]]></description><link>https://www.reelpaws.com/post/5-things-to-avoid-failure-in-social-media-marketing</link><guid isPermaLink="false">66804ab4153b06aa510b8f9c</guid><pubDate>Sat, 29 Jun 2024 17:57:50 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/11062b_87f7a1eb3a2447ef8ca5996d6e39f459~mv2.jpeg/v1/fit/w_1000,h_1000,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Amy Tokic</dc:creator></item><item><title><![CDATA[What you need to know before running a contest on your blog]]></title><description><![CDATA[Are you interested in conducting a giveaway on your blog? Hosting contests and giveaways can be a win-win for everyone involved,...]]></description><link>https://www.reelpaws.com/post/what-you-need-to-know-before-running-a-contest-on-your-blog</link><guid isPermaLink="false">667c331ae9b9f118230c050e</guid><pubDate>Wed, 26 Jun 2024 15:28:21 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/11062b_92062dffc1dc491695706bef8437ff8f~mv2.jpg/v1/fit/w_1000,h_1000,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Amy Tokic</dc:creator></item><item><title><![CDATA[How To Find Blog Topics To Write About]]></title><description><![CDATA[Deciding what to write on your pet business blog can be challenging. You need to understand what kind of content will entice your...]]></description><link>https://www.reelpaws.com/post/how-to-find-blog-topics-to-write-about</link><guid isPermaLink="false">6671a7d8ed14f98dbf8b003f</guid><pubDate>Tue, 18 Jun 2024 17:26:29 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/2c6ca4_91ec90b222cc4c0e80c8dce2daf36f77~mv2.jpg/v1/fit/w_1000,h_1000,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Amy Tokic</dc:creator></item><item><title><![CDATA[5 social media post ideas for your pet brand]]></title><description><![CDATA[Keeping multiple social profiles updated with fresh content can be a challenge for marketers. Your audience craves new posts, and the...]]></description><link>https://www.reelpaws.com/post/5-social-media-post-ideas-for-your-pet-brand</link><guid isPermaLink="false">666f146760fe36dab8bc28b7</guid><pubDate>Sun, 16 Jun 2024 16:40:10 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/11062b_53dc9597848b45e0b99b2e796e5bd088~mv2.jpeg/v1/fit/w_1000,h_1000,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Amy Tokic</dc:creator></item><item><title><![CDATA[5 Tips For How SEO Content Helps Your Pet Business]]></title><description><![CDATA[Strategically optimizing your website to improve its ranking in search results is called Search Engine Optimization (SEO). SEO can...]]></description><link>https://www.reelpaws.com/post/5-tips-for-how-seo-content-helps-your-pet-business</link><guid isPermaLink="false">666615196e63c270bfb40a0d</guid><pubDate>Sun, 09 Jun 2024 20:50:37 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/nsplsh_e7d94f27b63f4ff7acbe5d66b85f4fe5~mv2.jpg/v1/fit/w_1000,h_1000,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Amy Tokic</dc:creator></item><item><title><![CDATA[Increasing Brand Awareness with Rich Content]]></title><description><![CDATA[How familiar is your target audience with your offerings? Brand awareness is the level of recognition of your brand, products, and...]]></description><link>https://www.reelpaws.com/post/increasing-brand-awareness-with-rich-content</link><guid isPermaLink="false">6392171372a3857be6188666</guid><pubDate>Thu, 06 Jun 2024 18:23:31 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/396acb_c4343acf2b154a5a86dd31ea039ed4b0~mv2.jpg/v1/fit/w_1000,h_1000,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Elvira Acosta</dc:creator></item></channel></rss>